The journey, covered
- Left without paying — checkout recovery emails bring shoppers back, linking them straight into the checkout they abandoned.
- Placed an order — an order confirmation goes out when payment succeeds.
- Got a refund — a refund confirmation with the amount returned.
- Has a subscription — the full lifecycle: upcoming renewal reminders before a charge, payment success and failure notices (failures include a secure link to update their card), retry updates, skipped-cycle confirmations, pause/resume notices, and cancellation confirmations.